Nathanael Padgett

You’ve probably noticed that business is changing rapidly. New marketing techniques are emerging, yet they hold true to basic marketing tactics: get the word out about your business. While that sounds pretty obvious, I’m continually seeing plenty of businesses and organizations not leveraging social media to spread the word about their services. With over 200 million users on facebook, 100M of which log in each day and each of which is ties to about 120 friends; that means that if you can reach just 1/1000 of facebook’s users, you actually have 240,000 users seeing your message “USERNAME became a fan of YOUR BUSINESS/SERVICE NAME”. — It’s time to let social media play a part in your marketing plan.

I had the opportunity the last few weeks to work with an upcoming Missouri State Representative on creating their logo and letterhead for their 2010 election campaign. The logo will also be used on yard signs, as well as on their website. I’d love to show the finished product, but I’m not sure if their campaign is public yet. - Stay Tuned!